Wednesday, October 28, 2009

Bathroom Blogfest 2009: Bathrooms Around the World

Once again, it's time for the Bathroom Blogfest, where bloggers from around the globe write about the importance of forgotten spaces in the brand experience. Visit the website, follow us on Twitter, become a Fan on Facebook, and check out the special cleaning deal offered by this year's sponsor, Kaboom.

List of participating Bathroom Blogfest bloggers:
· Susan Abbott Customer Experience Crossroads
· Reshma Anand Qualitative Research Blog
· Shannon Bilby From the Floors Up
· Shannon Bilby & Brad Millner My Big Bob’s Blog
· Laurence Borel Blog Till You Drop
· Jeanne Byington The Importance of Earnest Service
· Becky Carroll Customers Rock!
· Leslie Clagett KB Culture

· Katie Clark Practical Katie
· Iris Shreve Garrott Checking In and Checking Out
· Julie Julie’s Cleaning Secrets Blog

· Marianna Hayes Results Revolution
· Maria Palma People To People Service
· Professor Toilet Professor Toilet’s Blog
· David Reich My 2 Cents
· Bethany Richmond The Carpet & Rug Institute Blog
· Carolyn Townes Becoming a Woman of Purpose
· C.B. Whittemore Flooring The Consumer & Simple Marketing Blog
· Linda Wright Lindaloo.com: Build Better Business with Better Bathrooms


Here's a post on international toilet signage that I loved this year.
And my two pics from the teeniest bathroom ever, in Madrid.

Monday, October 26, 2009

Bathroom Blogfest: 2009

Once again, it's time for the Bathroom Blogfest, where bloggers from around the globe write about the importance of forgotten spaces in the brand experience. Visit the website, follow us on Twitter, become a Fan on Facebook, and check out the special cleaning deal offered by this year's sponsor, Kaboom.

List of participating Bathroom Blogfest bloggers:
· Susan Abbott Customer Experience Crossroads
· Reshma Anand Qualitative Research Blog
· Shannon Bilby From the Floors Up
· Shannon Bilby & Brad Millner My Big Bob’s Blog
· Laurence Borel Blog Till You Drop
· Jeanne Byington The Importance of Earnest Service
· Becky Carroll Customers Rock!
· Leslie Clagett KB Culture

· Katie Clark Practical Katie
· Iris Shreve Garrott Checking In and Checking Out
· Julie Julie’s Cleaning Secrets Blog

· Marianna Hayes Results Revolution
· Maria Palma People To People Service
· Professor Toilet Professor Toilet’s Blog
· David Reich My 2 Cents
· Bethany Richmond The Carpet & Rug Institute Blog
· Carolyn Townes Becoming a Woman of Purpose
· C.B. Whittemore Flooring The Consumer & Simple Marketing Blog
· Linda Wright Lindaloo.com: Build Better Business with Better Bathrooms


My first post takes me back to my May visit to the Philadelphia area, when I had the chance to see two very different visitor experiences. I went to QVC Headquarters and took the studio tour, which was highly polished, enjoyable, memorable, and fun. This is a photo of the wonderfully colorful QVC store.

Everything about the experience was terrific, except the bathroom, which was a total disappointment. Yes, it was clean and functional. But with all the possible ways they could have branded it or dressed it up with QVC merchandise, it definitely felt like a missed opportunity.

That same day I visited Historic Yellow Springs, a 300-year old village nearby. Here we have charming buildings in need of restoration, nothing fancy or polished about this experience.

But the bathrooms were a total and complete shock... in a good way. They had partnered with a local design firm/boutique and had both bathrooms "dressed" for their annual art show.

I suggested they do this year-round, as it seemed like a win-win collaboration.

Tip of the day: If you have an overall great experience, don't let your bathrooms be a let-down. And, if you have an older site that could use some polish, you'll get a huge experience bang for the buck by having stellar bathrooms.

Sunday, October 25, 2009

Sunday's Signpost


Great example of Southwest Airline's humorous tone, which is very consistent across all their branded communication.

Saturday, October 03, 2009

WMA's Balboa Park Day

On Wednesday, October 28 the attendees to the Western Museums Association will be heading to San Diego's Balboa Park for the afternoon. This will be an amazing opportunity to tour the "Smithsonian of the West," with all the cultural institutions opening their doors for free. The day is sponsored by the Balboa Park Cultural Partnership, with the transportation underwritten by the Barona Band of Mission Indians.

The San Diego Host Committee has put together a map and schedule of events for the day, which you can download here. The map design was donated by Tanya Bredehoft of Artefact Design.

Many of the museums are hosting special opportunities, like a free screening of the Dinosaurs Alive 3-D movie, reduced IMAX movie tickets, behind-the-scenes tours, and opportunities to meet your peers and talk specifics (see the map for details).

Tour guides from the Balboa Park Visitors Center will be on the shuttle buses to give you an overview on your way over to the Park. If you are not attending the WMA luncheon event you can pre-order a $10 sack lunch and pick it up at the Reuben H. Fleet Science Center patio. Lunch order forms will be available at the Catamaran registration desk and you'll have your choice of turkey, vegetarian, vegan, or gluten-free. Volunteers will be on hand to direct you throughout the Park once you arrive.

You'll have the opportunity to visit any of the museums for free as well as take part in the activities listed on the map. There are also two special sessions taking place in the Park: Tours of the Balboa Art Conservation Center (space is very limited) and the ever-popular exhibition critique session of the San Diego Natural History Museum's Fossil Mysteries. Pre-register for those sessions at the Catamaran.

Short behind-the-scenes tours of the historic Spreckels Organ Pavilion and the Old Globe Theater will add variety to the day. Most of the gift shops will be offering a discount to badge-wearers, and you may also be surprised by a free gift! If you'd like to sample the Park's audio tour, you can pick it up at the Visitor Center.

As you head through the Park, you'll enjoy seeing the famous El Prado pedestrian walkway and the Spanish-Renaissance style buildings constructed for the 1915 Panama-California Exposition. It was one of the first times that this highly ornamented, flamboyant architectural style had ever been used in the United States.

The afternoon will end at the San Diego Air & Space Museum with light refreshments and networking, as well as the opportunity to view The DaVinci Experience. Shuttle buses will pick you up to return you to the Catamaran. You can opt to make your own way to the Midway for the closing night party if you don't want to return to the hotel. The shuttle buses will take attendees from the hotel to the Midway after the Park tour concludes.

Our thanks to all the staff members, the San Diego Host Committee, and the Balboa Park Cultural Partnership for making this day possible. We hope you come and take advantage of it!